Differentiate between CPM, CPC and CPV bidding.
CPM | CPC | CPV |
---|---|---|
CPM stands for cost per thousand. | CPC stands for cost per click | CPV stands for cost per view. |
It is the amount which is paid per thousand impressions which are received. This amount is not related to ad clicks. | CPC is the amount that is related to both the advertisers and marketers. It is the amount paid to the advertisers for every click received. | It is the amount paid for each unique user view of an advertisement. It is the amount advertisers pay for driving visitors to the site. |
BY Best Interview Question ON 11 Oct 2019