What is color theory and why is it important in graphic design?
Color plays a difficult role in building a powerful brand entity. This is one of the important interview questions for graphic designers and the agenda behind asking this question is to know about your knowledge of color palette and the interviewer wants to see if it matches with their brand or not. So you need to observe the color theory of the organization you are applying for and then you can discuss more it based on the below factors:
- The importance of color
- Understanding of the color theory
- To enhance visual communication, focus on the application of color theory