SMM Interview Questions and Answers
Most Frequently Asked SMM Interview Questions
Here in this article, we will be listing frequently asked SMM Interview Questions and Answers with the belief that they will be helpful for you to gain higher marks. Also, to let you know that this article has been written under the guidance of industry professionals and covered all the current competencies.
By sharing your content, images, and post over the internet through Facebook, Twitter, LinkedIn, and Yelp to drive traffic on the website are known as social media marketing.
There are lots of social media sites in the market, but if we talk about top most social media marketing websites name, then we can say that Google+, YouTube, Instagram, Facebook, Twitter, Pinterest, and Yelp.
As you know, there are lots of social enthusiasts, to make yourself updated you should follow the latest influencers blogs or profiles so that you can be updated what’s going on in the current market.
Lead Generation, Engagement and Conversions are the most tracking measurement during a social media marketing campaign. There are lots of tools to measure this parameter, but Google Analytics is the best tool to weigh all these metrics. If your engagement is proper, but conversions are not then you should follow other procedures because ROI is more important as compared to your involvement.
Every morning or day as a social media marketing manager, I have to be updated first by checking the latest content shares; comments, engagements, and notifications. These are the main points should be focused during social media marketing.
There are lots of social media tracking tools in the market. But I will suggest Buffer, Sprout Social, MeetEdgar, and HootSuite which are best tools now a day in the market. Be prepared yourself the depth knowledge about these tools functionality during social media marketing interview.
Before social media marketing interview, you must read their business and website so that you can understand their business. During the interview, you can explain their social media business plan very well. This is also the most important question most of the company asked.
There are lots of social media marketing tracking tools in the market, but I would like to prefer below top 10 social media tracking tools.
- Sprout Social
This is also an important question, try to should be aware of what are the measuring tools they use because every device has a different parameter for tracking, measuring and posting. If you do not have any ideas about that tool, do not give them the wrong answers. Just say I will analyze first and let you know because I did work on the different tool.
A seasoned digital marketing professional with experience in planning and executing 360 degree digital strategies for organizations in the travel & hospitality, construction, education, scientific communication industry. With 12 years of experience, Aakanksha has seen Digital grow in India from its infant stage to being a giant owning a sizable chunk of budget in every organization's marketing campaigns.