PPC Interview Questions
Best PPC Interview Questions And Answers
- What is pay per click and how does it work?
- What is negative keywords in PPC?
- How to improve your landing page quality score?
- How do I improve my Google quality score?
- How to calculate clicks and CTR impressions?
- How many ads should you have per ad group?
- How do you know if conversion tracking is working?
- How is Google quality score calculated?
- What are the different types of keywords?
- What is a CPM?
- Why is remarketing important?
- What is the purpose of audience segmentation?
- What is placement display advertising?
- How do you optimize Google display ads?
- What is considered a good ROAS?