Who are the main customers of Lowe’s?
This is another chance to tell the interviewer how much you know about the company. You should know that this giant company serves two types of customers. Explain your answer well to show the interviewer that you did your homework well.
Lowe’s serves two types of customers.
Pro Customers | Retail Customers |
---|---|
These customers support Lowe's business activities and represent up to 20-25% of their total sales. | These customers are usually individual homeowners and renters who conduct personal projects. |
Maintenance, Repair, construction trades, and operation groups all come under Pro customers. | It follows DIY (Do-it-yourself) and DIFM(Do-it-for-me) customers. |
BY Best Interview Question ON 19 Jan 2024